Pretend for a moment that you own a florist business in Miami that specializes in bridal bouquets. Imagine you have set up a Google AdWords PPC campa
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It's important to note that the writing of this article occurred on July 17, 2008. I mention this only to insure that you can put it into context an
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When you're new to AdWords, it's tempting to devote far too much time and energy in trying to craft that "killer" ad. But the truth is that writi
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